Biyernes, Pebrero 18, 2011

Secret Tips For Social Marketing

Social marketing can really bring new and specific traffic to your website. Whether you are just starting out or a veteran marketer, you need to utilize the power of social marketing. Chances are you are looking for a way to increase traffic to your site using your Facebook fan page and accelerating your fan count. Fan pages are an excellent source of traffic and very effective if your site can be viral. Viral means that any one fan page reaches about 20,000 fans in one given week. This will give the fan page enough traffic to really power up your web traffic. You are probably asking, great but how?
Here are some tips that will help.
  • Choose the niche that you want to attach your viral campaign to.
  • Find a fan page that has tons of fans, like 50,000 plus and growing.
  • Contact the administrator of the fan site. Build a relationship with them and ask if you can post on their wall asking to follow your site.
  • You can pay a small fee for regular ads posting their wall.
  • Run a contest or link to your YouTube site and ask them to become a fan of your various sites.
  • Write copy that seems casual and appropriate for that site. If you come across as an advertiser, you wont' have fans follow you.
  • Remember it's a site that encourages comments and dialogue. Make sure your post or request for fans follows this idea.
Try it out, it's FREE! Now is the perfect time to get traffic to your Facebook fan site.
Michael is an former teacher who found his niche in creating successful on line businesses. You can learn about his work by visiting http://www.EarnInternetMoney.net or visithttp://www.maverickmoneymakerspreview.com.

How to Make a Facebook Fan Worth Twice As Much

Getting more for less is always a good thing.
Advertising on Facebook can be made twice as profitable when we look to gain additional information from our fans so we can build a deeper relationship.
Before we get into some of the details a word of caution when advertising on Facebook:
"For 99% of businesses advertising on Facebook should be targeted toward generating additional sales. Branding should be a secondary consideration and only considered a bonus."
To make this process as easy as possible today I am going to section of today's message in steps. Following the steps in order will guide you to success faster than say starting at the end and working your way backwards.
Step 1: Guiding the Facebook user to Start The Relationship with You
The first step in getting 2X the value out of a Facebook user is to make it obvious what you would like them to do. For example when a user arrives at your Facebook Fan Page is it obvious what you are asking them to do? They need to have one clear path. We believe that they should click "like" to start the relationship with you. Avoid trying to get them to Click "like" and then do something else in the same instant. Keep it simple and walk them through what you would like.
Step 2: Make the Facebook user an Offer They Can't Refuse
Just like the Godfather said "make them an offer they can't refuse". After they click "Like" immediately switch the Facebook user to an offer they can't say no to. Offer them a coupon, report, software, or "system" that they can only get by providing you additional information. The additional information you request should be their name and e-mail at a minimum. Avoid asking for too much information as it will lower your conversion rate.
Step 3: Build a Relationship That Leads Towards The Sale
The #1 mistake that businesses make on Facebook is only sending messages to generate sales. The goal is more sales however getting there requires a balance of messages. The messages (e-mail & updates) to your Facebook fans should both build rapport and guide them to purchasing with your company. You don't need to overdue the rapport however avoiding it altogether is a sure fire way to kill your business on Facebook.
By focusing on the above 3 steps you will be able to get 2X the value out of your fans. You will end up with more information, more sales, and healthy base of raving fans! We invite you to double your sales through our Facebook Marketing course today!
James Bridges speaks nationally on the subjects of internet marketing, search engine optimization, and social marketing. With an emphasis on cost effective marketing strategies he shares methods for business owners and sales professionals that are designed to generate leads and increase sales. All aspects of business marketing and conversion are covered from Search Engine Optimization and Pay Per Click to Social Networking. Training programs are designed to help professionals discover what is needed, apply the methods, and see results monthly.
He shares Facebook Marketing methods and Small Business marketing tactics through his blog that he runs with his twin brother.

New Facebook Fan Page

Facebook was launched in 2004 and since that time, it has kept changing its layout, designs and feature. This has helped Facebook to grow and at this moment; it has reached over 600 million users. Social networking experience of internet users has changed tremendously and all the credit goes to Facebook.
Facebook fan pages are a great source of business opportunities and it was announced that fan page layout will be changed in March 2011. The page administrators have been given a choice to upgrade to the new page layout with some added features. These upgrades can help any business to grow further over Facebook.
Features
New design and features of a fan page are somewhat similar to the new profile of a Facebook user. Let me explain the changes within a page:
Latest Pictures Showcase
Facebook page's new layout lets you display up to five image thumbnails over the top of your page, right below the page name. This image display area can only be utilized by a picture that was uploaded or tagged by the page itself. Fans can upload images but they won't be displayed over the front. Facebook has termed this area as 'Showcase Your Latest Photos'. You can hide any image that you don't want to display here.
Images play a very important role in a design. There is always a greater chance of acceptance if you use image to translate your thoughts. If you are selling products or services and Facebook page is your business identity as well, you can display your product and service images here. This will greatly increase the usability of your fan page.
Navigation Structure
The new Facebook user profile has already shifted the navigation tabs to the left side of the profile. As users have become used to of exploring the navigation over the left panel of profile, the fan page navigation has also been shifted to the left side of the page layout. Facebook has termed this as 'Navigation Where People Expect It'.
As navigation links are on the left, just like user profiles, it'll be a lot easier in terms of usability optimization. Users expect the 'Wall' to be the top link of navigation and it is. Then 'Info' tab, 'Photos', 'Discussions', 'Events' and the last tabs are your custom FBML or any other custom tabs that you would like to add to your fan page.
Page Wall
Facebook fan page wall has always been the most important tool. The previous feature of activity sharing is still there with an additional filter of which activity you want to display on top of your wall. With the upgraded design, you can show the top posts by your fans on the wall or can display the post by page as the first post to appear when someone lands over the fan page wall. Facebook has termed this feature as 'Show the Top Posts on your Wall'.
This feature has added the flexibility for a page admin to display all the activities of page itself as a featured post and page fan posts under the featured post. In this way you won't have to worry about the first post that'll be visible to a person visiting your page. The first post displayed can always be your own post.
Switch Account to Fan Page
You can switch your account to make your fan page a Facebook user itself. You'll receive notifications when someone would 'Like' and interact with you by posting something over wall or responding to any of your post. If you would like any other page, it'll appear as featured page on your profile. You can see the activity of pages that you have liked in your news feed and you can make comments, posts and can share activity over other pages as well. Facebook has termed this feature as 'Use Facebook as Your Page'.
Now this truly is going to be a remarkable feature. As a page admin, you were not able to post something over the page as a fan. All your posts were being displayed as posts or activity performed by the page. Now you can switch account and make your posts to appear as fan posts.
When you switch to be a page, you become a separate entity over Facebook. Now you can do everything that you were doing as a person. Making posts, commenting and sharing activity will enhance your visibility over Facebook and this will turn into a marketing and promotional technique in coming days.
Page Owners
This was a major difference between a Facebook group and a page. Group administrators are visible and page owners and admin were not. Now you can add yourself or any other page administrator as a featured owner of the page.
Blocklists
Spamming was a major concern of page owners and Facebook had provided a spam filter to counter it. The new Facebook fan page features also include a blocklist feature. Facebook will automatically filter some words and phrases that are considered offensive and you can also create a blocklist of words or phrases. Whenever someone will post something that includes any of the blocklist words or phrase, the post will be filtered as spam.
With new features and enhancements, Facebook pages are going to help you in promotion and marketing of your products and services. It has indeed become vital for every business owner to develop, establish and get his brand recognized with social media and Facebook plays a significant role in developing your online presence.
Waqqas Alvi is a business analyst with special expertise with online businesses. With an experience of more than six years, Waqqas Alvi is operating SEO LTD as a search engine optimization and online advertising company. SEO Limited also specializes in social media marketing and online brand establishment.

Twitting My Own Business

With the number of Twitting tools available, it is evident that Twitter has set marketing circles abuzz. Affiliate marketing has evolved over the years but does not seem to be able to retain that independent identity that marketer's desire. Your product or service may look good to you but many customers may think otherwise. This is what got me to change my marketing strategy and I decided to give Twitter a shot.
To begin with, Twitter is an ideal platform to build relationships with customers and connect with people worldwide. The whole idea is to network as much as possible. I use this to develop not only a list of potential customers but also to connect with potential partners and competitors. Yes, competitors are useful since I can exchange notes with them. It gives me the chance to figure out where they may have gone wrong and even determine areas where I need to improve. I can get in touch with potential recruits and journalists to help my business grow. As long as I converse well, my efforts at marketing will always prove fruitful.
My content is targeted and relevant to my followers whenever I tweet. The right followers will be the ones who re-tweet or else all my efforts at marketing would go down the drain. Merely building lists, a marketing mantra that has passed over, would not get me the desired attention. In order to build lists I still need to draw customers to my website and Twitter's search function helps me find the right people who ask questions related to my product. They are the ones who eventually become my followers. It is a lot easier to get your message across in 140 characters. People don't mind reading these short messages either. This is much better than sending lengthy emails, not knowing if they have simply been swallowed by a million spam boxes. As long as my blog is focused on my product, I get a whole stream of new followers.
When seeking a real-time search tool I found Twitter to be positive in terms of the latest news, tips, and stuff like that. Today, Twitter is gradually becoming a real-time search engine. Using Twitter's search engines such as Twazzup, Scoopler, and Twitalyzer, you can get the best in terms of these topics. When I need feedback on a project, crowdsourcing on Twitter gets me some formidable results. The Twitter folk don't mind joining in a poll or two and this is made easier with the help of Twitpol.
Followers on Twitter will give you the chance to determine how your product or service is being perceived. I take this opportunity to respond to comments, irrespective of whether they are positive or negative, in an honest way. In this way, I get to know a lot more than I would usually get to. Retweeting, I found is a great strategy that broadens my exposure in the market. The same works for my clients who are the happiest when I retweet for them.
To wrap it up, I find Twitter an ideal medium to not only plan my marketing strategies but also to stay updated on developments all around. So, my suggestion is, start twitting your way to marketing success today.
John Lilly writes articles on a large variety of topics. If you are looking for more information on the Twitter Marketing and many other many other twitter based marketing techniques go visit SEO For Blogs article directory.

Social Media Marketing: Market Beyond The Search Engine

The traditional technique of promoting your business in local market by distributing pamphlets, advertising on radio and television, door to door marketing are of no use now a days. The generation has changed with the change in technology every individual is now a tech savvy and want all information from internet. Since the invention of internet technology the number of users have increased tremendously, today more than millions of people are used to internet where as some totally depend on internet to earn for livelihood. In this modern generation where peoples are daily addicted to internet, it has opened a great source for promoting or advertising business online.
In the beginning when internet was new in market, no one had ever thought that it will open such a great source for generating customers to business. As the number of users increased and became great sources of attraction to people worldwide every business entrepreneur started thinking to advertise their business online. But it wasn't as simple as the technology was not so advanced the cost per advertisement online was touching sky. With the time many new sites started establishing and everyone started offering space for advertisement, at last a big change came into existence this was when the social media sites were invented.
Social media sites were those sites where people were coming for entertainment, such as for viewing or sharing video, music, etc... Social media also included sites that were giving free registration service and invited people to connect with each other for sharing their ideas. The social networking websites like Facebook, MySpace, etc were some of those sites providing free services. People didn't thought they would use these social networking sites for promoting or marketing their business. But later when the number of users started increasing and the site became famous, everyone was attracted to advertise their product and service.
The invention of Social media or social networking sites was done with the intention to share views, photos and video with the loved ones. Each and every user registered to these social networking sites wanted to raise their number of friends or fans. With the increase in number of friends they also got the royalty to be the oldest member of these social networking sites. This increased number of friends attracted many big business firms to advertise their product and services. The person with lots of friends added got huge revenue for advertising product and services of any big business firm.
Later on many companies created their own business profile in these social networking sites and started promoting their products online. With the increasing number of users the competition for advertising on these social networking sites also increased tremendously. Each and every business firm wanted to increase the number of friends and fans in their profile, but the task wasn't that easy as they thought. With the increasing competition every business firm was serious in promoting their business profile on top hence they started hiring professional social media marketers. These professional social media marketers were the oldest users of social media sites and had A to Z knowledge of social media rules and regulations.
They were capable in advertising and promoting business in social media sites very effectively, however their fees hiring these professional social media marketers were very high. But now days the numbers of social media marketers have increased and today you can find hundreds of marketers ready to take your project at cheapest rate online. If you don't have the budget to hire a professional social media marketer you can also start promoting your business yourself there are some important points that you need to keep in mind before promoting your business product or service in social media sites.
Just creating a business profile online is not enough to promote your business online you need to increase the number of fan in your profiles. Profile without friends or fans are useless for promotion, hence this is considered the important point to keep in mind before promoting your business online. Second and most important point is to provide useful product and service to the viewers; you should always check whether the product you are promoting is useful to the customer. You can judge this by practicing the product or service yourself, if you feel satisfied with the product or service than you can promote with full confidence online.
Social media marketing is considered a powerful service to provide a strong impact on your business, but before that you need to have a very strong impact our profile. If you profile looks dull and is not having attractive news or information for viewers they will not be interested in adding you to their friend list. When you register to social media sites you are not kept private all your information's are viewable by others hence you should be very attentive and serious for creating a powerful profile online. Provide something different or unique to customers online they should get to know that I am important to certain business and I should take the initiative to promote the business online.
Like this you can easily let your clients or customers carry you to the next level, when you provide special discount or voucher for your clients online this attract lots more people who are interested in getting discounted services from your business and hence they will add you to their friends or fan list. With the help of social media marketing you can generate good leads for your business, the number of visitors or traffic to your website will also increase tremendously. Once you are up with a successful business profile on social media sites you will get guaranteed leads on your promotion for every single product or brand.
With the help of these social media sites you will be able to generate high leads and sale with maximum ROI in your business. Many business firms are optimizing the social media marketing strategy for promoting their business; don't waste your time because your competitor might have made the decision to promote their business online. Good Luck!
Mr. Pankaj is a SEO expert, providing SEO Services India and lot more. He came from a technical background. He did MCA from a reputed institution in India. After just one year and great success in the role, Pankaj was promoted to SEO Manager (Operations). He is passionate about internet marketing technology and love to spend the valuable time to research and operate SEO operations Team. Explore SMO Services.

Social Media Optimization: How to Increase Traffic to Your Site and Build Connections Fast

All through the uprising in Egypt, the dictatorship that runs the country tried to take a little steam out of the rebellion by switching off the country's Internet. They felt that to take Twitter and Facebook away from the rebels would make it more difficult for them to organize. They even shut down their cell phone service all over the country. There is one thing that they didn't shut down though: the country's landline service. And that's where Twitter found an important crack in the armor. Within a couple of days of having their access to Egypt shut down, the company made it possible for Egyptians to post on Twitter what they saw and heard if they went through by calling up a landline number. Innovations on Twitter have to be that groundbreaking to get anywhere these days. There are so many third-party twitter clients around that no one takes notice of one unless it truly comes up with something innovative. And of course, there's always the possibility that Twitter will be so inspired by what a client makes possible, then it will design the feature into the main application and completely obviate the need for third-party client altogether. This new one here below probably won't disappear that way any time soon. It is a new way to access Twitter that's been online for a few months now: it's called TweetyMail (tweet and email, get it?). What is it, you ask? It's a way that you can access Twitter with nothing more than an e-mail account. It actually does what it promises, and it seems to actually work.
The genius of the system that TweetyMail uses is that it seems to try to make it completely unnecessary to use what at one time seemed like an indispensable innovation - the Twitter client. If all you want for instance is to take a look at all the latest tweets that the people you follow have put out, you just send out an e-mail, an get one in return that contains all your tweets. If you want to the the one sending out the tweets yourself, you just write an e-mail for it. Anything you want to on Twitter - re-tweet, follow someone, anything that Twitter allows you to do, you can do it now with nothing more than your e-mail account.
Basically, it works through assigning a different TweetyMail email account to every kind of Twitter action that you would want to perform. If you want to send a message to a user, you send it to "message@tweetymail.com"; there's a different e-mail account at TweetyMail for every action that you want to perform. To make use of the system, all you need is an e-mail account that you need to link to TweetyMail. Once the verification process this done, you're pretty much set.
One unintended benefit to using TweetyMail to connect to your Twitter account is that you somehow get far better levels of DM notification. To set up TweetyMail to do this, you need to make use of the custom address that TweetyMail gives you that you use as your primary e-mail address on Twitter. That's how TweetyMail finds out where you need your notifications sent. And in the new follower notification e-mail from TweetyMail, you get a full bio, all your latest tweets and even a one-click follow. It's just far better than anything Twitter offers you on the main website.
So that's what you get - a way to not have to use either Titter or any client. If you are someone who loves your e-mail account more than anything else, this may be for you.

How to Start Your Own Social Networking Business

I am going to give you the lists of the reasons why you should start your own social networking business. There are mainly 3 reasons. Social networking is the one place where you can find products that have been proven to work and you should feel confident to invest in yourself.
- one: be your own boss, and be in control, work at your own pace, have all goodness in life you desire,never have stress at work again
- two: earn much money as you want, and never struggle with the recession again, With Your Own Internet Business
You Will Live An Incredible Life...Working from home in your own online business gives you an incredible life that most people have never even dreamed of.
- three: finally be on top, spend as much as time with family and friends, take holidays as you wish. You are in charge of your schedule, you can take all the time off you want, vacation wherever you want, and no one is around to tell you what to do, you own your destiny, and financial independent.
Finally I recommend that owning a business on the social networking level in the key point to success in life, the revolution today is that internet is the most and very reliable source of social net working. Own your online business is better than working for some one, you earn as much as you want.it is the best ways to make money working from home and making money online.